What is the bird in the insurance commercial?

A: The "LiMu Emu," featured in ads for Liberty Mutual Insurance, has been a big hit for the company, which has gotten requests for emu-themed merchandise and has plans for more emu commercials later this summer.

Bird Call | LiMu Emu & Doug | Liberty Mutual Insurance Commercial

What kind of birds are in the Liberty insurance commercial?

A: The "LiMu Emu," featured in ads for Liberty Mutual Insurance, has been a big hit for the company, which has gotten requests for emu-themed merchandise and has plans for more emu commercials later this summer.

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What is the big bird in the Liberty Mutual commercial?

LiMu Emu is a mix of a real bird and CGI. Live emus were used during the initial shoot on set. The final images of the emu in the commercials are a blend of footage captured from the live emus and our digitally created emu.”

What is the LiMu emu name?

As a branding device, though, the campaign falls short. It was only after 178 viewings that I saw the name “Limu” as short for Liberty Mutual. Maybe that's just me being slow, but in this case, I don't think so.

Is LiMu the emu a real bird?

LiMu Emu is a mix of a real bird and CGI. Live emus were used during the initial shoot on set. The final images of the emu in the commercials are a blend of footage captured from the live emus and our digitally created emu.”

What kind of animal is LiMu emu?

Tall and majestic, the emu belongs to a group of flightless running birds known as ratites, the most primitive of the modern bird families. The ratite family includes the kiwi, ostrich, cassowary, and rhea, all birds found only in the Southern Hemisphere.

Radar | LiMu Emu & Doug | Liberty Mutual Insurance Commercial

What birds are used in the Liberty Mutual commercial?

LiMu Emu is a mix of a real bird and CGI. Live emus were used during the initial shoot on set. The final images of the emu in the commercials are a blend of footage captured from the live emus and our digitally created emu.”

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What is the animal in the Liberty Mutual commercial?

The final images of the emu in the commercials are a blend of footage captured from the live emus and our digitally created emu.” Most viewers do not know that the emus featured in the ads could be a mixture of digital and real.

What type of bird is LiMu emu?

Is the LiMu Emu a real emu? The first commercials were directed by award-winning Australian director, Craig Gillespie, who collaborated with the Mill, a visual effects studio, to bring LiMu Emu to life. As explained by the Akron Beacon Journal, LiMu is a mix of real emu and CGI.

What is the large bird in the Liberty Mutual commercial?

A: The "LiMu Emu," featured in ads for Liberty Mutual Insurance, has been a big hit for the company, which has gotten requests for emu-themed merchandise and has plans for more emu commercials later this summer.

My bird farm and how I raise birds

What is the animal in the Liberty Mutual commercial?

The final images of the emu in the commercials are a blend of footage captured from the live emus and our digitally created emu.” Most viewers do not know that the emus featured in the ads could be a mixture of digital and real.

Does LiMu emu have a wife?

LiMu Emu & Doug on Twitter: "@PinkyJohns LiMu's wife, Linda, is quite honored that you think so" / Twitter.

What is the name of the Liberty Mutual ostrich?

A few new faces (and feathers) are moving into the advertising world: meet LiMu Emu and Doug, the stars of Liberty Mutual Insurance's new national advertising campaign that launches today. The fictional dynamic duo are passionate about saving people from overpaying for one-size-fits-all insurance.

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Max the Bird

Who is LiMu emu and Doug?

Meet LiMu Emu and Doug, Liberty Mutual's new dynamic duo with one mission: to help people customize their insurance so they only pay for what they need. LiMu isn't the most well-trained spokes-animal on the block. He's actually nothing more than a wild bird in a perfectly starched yellow uniform and sunglasses.

Who is Liberty Doug?

Doug, in the Liberty Mutual commercials, is played by actor and comedian David Hoffman. Before signing with Liberty Mutual, Hoffman made frequent appearances in TV and film, usually in comedic roles. British audiences may recognize Hoffman from his starring role in the Comedy Central UK sitcom, I Live with Models.

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